Startups require extra special care and attention due to their fragile nature when just beginning so as to not fail and miss investor expectations. We have found that PPC for startups is the safest and most effective way to fuel the business of the startup and to meet investor expectations. There is no other for of marketing as efficient, effective, or immediate.
There are over 78,000 searches done on Google per second, proving there is no more powerful and effective way to communicate with customers. We specialize in PPC and SEO and provide PPC for startups as a way to help startups meet their goals.
PPC for Startups: Leesa
Leesa Mattress tried running their PPC through a few agencies as well as in house in an attempt to meet their investor’s expectations. They did well in terms of following best practices but they just couldn’t break through to meet their sales.
So they called us here at Firestorm SEM. We worked with them in identifying target audiences, the most effective channels to reach those audiences, and the messaging and promotions to inspire them to buy and become brand loyalists. The result: we helped Leesa meet investor expectations within 3 months. Firestorm SEM managed the marketing for 6 months, then helped transition to the Leesa in-house marketing team.
PPC for Startups: Blink Health
Blink Health had a $40 million capital injection and expectations were high from their investors. They needed to meet their sales goals within 6 months lest they face some very unhappy investors.
Blink Health called us about a PPC strategy to meet their needs. We worked closely with them, and Blink even committed a week of in-house competitive and industry research and meetings above the usual research. We then built out a strategy with projections and implemented that strategy to meet their goals by month 6.
